by admin

bespoke Career Clarity mentorship


Your life and career could be completely different 6 months from now.

You’ve tried everything.

You’ve read all the self help books, you’ve gotten the degrees, you’ve changed jobs, you’ve moved cities and you’ve tried to adjust your attitude… but nothing has worked.

You’re lost.

And it’s all you can think about because you know you’re better than this. You’re brimming with potential and it’s all going to waste.

The good news?

The answer is right in front of your face.


Ready to get unstuck?

Lauretta Ihonor The Ambition Plan

Hi! I’m Lauretta Ihonor – the woman behind The Ambition Plan. I spent the last nine years jumping from one career to another, desperately trying to find my passion.

For that entire time, I felt like there had to be something wrong with me because I couldn’t find a job I truly cared about, yet at the same time I couldn’t tolerate a mediocre ‘living for the weekend’ existence.

It took me five career changes, four degrees and three career/life coaches to finally work out what I wanted to do with my life.

I’ve been a doctor, a fashion stylist, a journalist, TV producer, nutritional consultant and an entrepreneur – all in the space of nine years!

It wasn’t easy… and it definitely wasn’t cheap! Between all my degrees and the high-end coaching I invested in, I spent tens of thousands of pounds chasing an elusive dream. And while I was in WAY too deep to just give up and settle, I was also secretly terrified that I was being incredibly naive by thinking there had to more to life than tolerating a crappy 9-to-5 existence.

When I finally accepted that I was going round in circles and that I actually had NO clue what I wanted, the game changed.

I started working with two (yep, two – that’s how serious I was) mentors who showed me how much power lay in getting out of my own head and following an age-old method for achieving clarity.

The results were simply amazing! And the funniest thing was that the answers I’d been chasing for almost a decade had been staring me in the face, but I couldn’t see them because I had never asked myself the right questions.

Now that I understand the ‘secret’ to getting unstuck and finding your calling, I’m obsessed with sharing this method with others who are in the same position I was in a couple of years ago.

I’ve created a bespoke career clarity mentorship programme that provides the personalised 1:1 support you need to get clear about what you want to do with your life, create a plan for doing it and, most importantly, get started.

The Ambition Plan - Lauretta Ihonor

The Ambition Plan Method

The Ambition Plan’s bespoke mentorship is for professional women at a crossroads in life – ambitious intelligent women who are no longer willing to settle for doing work that doesn’t matter to them. If you:

♥ Are sick of going round in circles trying to work out how to find fulfilling work without sacrificing your steady salary

♥ Want to be happy but are struggling to let go of the prestige/identity associated with your current profession 

♥ Know there’s got to be more to life than the soul-sucking work you’re currently doing

♥ Want to take control of your life and discover work you truly love

♥ Want serious support from someone who has ‘been there and done that’ to help you create and put into action the steps required to create a life with true meaning

… welcome.

How it works

 Lauretta uses her signature six-steps to success method for moving from confusion to clarity.

Career clarity advice

Why does this method work? 

Because every single high-achieving woman who feels disconnected from her purpose in life experiences six inner conflicts:

1. A lack of understanding of self

2. An inability to stop ‘doing’ for long enough to create the headspace needed for inspiration and clarity

3. An overwhelming need for external validation and approval from others

4. A reluctance to let go of an identity that doesn’t align with her true desires

5. A disbelief that she can truly be fulfilled

6. A preference of a familiar misery over unfamiliar territory, because trying and failing at a new career would be unbearable 

If you’ve been going round in circles for years, that’s because you’ve been trying to think your way out of a problem that can’t be solved with reason and logic. You’re also way too deeply entrenched in to effectively solve. 

The Ambition Plan Method gives you a holiday from you – allowing you to clear your mind, resolve the conflicts underlying your stuckness and get the answers you need.



This programme will help you to:

  • Finally feel 100% sure about what you want to do with your life
  • Develop a step-by-step plan for reaching that goal
  • Understand why you’ve been feeling stuck and unable to achieve your potential
  • Get unstuck, find direction and design the career and life you want
  • Create a plan for turning your dream into reality without having to worry about going broke in the process.
  • Stop being envious of all the women who seem to have their lives together and have dream careers they love

What people are saying

After I saw Lauretta speaking openly about succeeding after walking away from traditional career, I knew I had to stop complaining about hating being a dentist and start doing something about it. It's been 3 months since I finished working with Lauretta and so much has happened. My online web design business is officially launched and I'm moving to Australia in 3 weeks to start my new adventure. I have no idea how it's all going to turn out, but I haven't felt this excited about work in years.
Ankita Shah
Ex-dentist, now web designer
I had been thinking about changing my career for around 8 years but I couldn't work out what to do next, I had too many ideas and couldn't make a decision! I decided to join the career clarity mentorship programme and I'm so happy I did so! I now know where I'm taking my career and it feels like a big weight has been lifted off my shoulders. I wish The Ambition Plan was around 8 years ago. I can't thank Lauretta enough for her patience, motivation and knowledge. I now feel ready to set up my own business!
liz pratt
Liz Pratt
HR Manager-turned postural alignment practitioner
I reached out to Lauretta after hearing her on Radio 4's Woman's Hour and after one session I felt like my eyes had been opened. I can now see that I've been my biggest obstacle to living a meaningful life and I'm already in the throws of making big changes. Thank you!
Sarah Newham
Thanks so much for your advice and support. I've been thinking about a creative career for years but after working in the NHS for so long, it all started to feel like a pipe dream. I had no idea where to start and struggled to put my finger on exactly what I wanted to do. My sessions with Lauretta have really helped me feel clearer about what I want to do in life. I can't believe I'm finally setting up my own business - I never realised little old me could actually do this!
Louisa York
Former physiotherapist, now entrepreneur
Sometimes all it takes is a conversation to realise the best next step for your career change. Getting this conversation to be tailored to my unique situation was invaluable. I appreciated Lauretta's straightforwardness; she asked me questions that I had found too difficult or was simply afraid to answer. It was because of this however, that I walked away from my 1:1 session full of clarity and direction.
Anita Ncube
Anita Ncube
Ex-pharmacist, now video producer
I decided to work with Lauretta because I was feeling very stuck and unclear about what to do with my career. I felt torn between staying in an industry I loved but lacked confidence in, and trying to find my passion elsewhere. While working through the programme, the biggest breakthrough I had was that everything I want is within my reach... but only if I make the choice to reach it. My time working with Lauretta has given me confidence - confidence to not only approach clients and grow my business, but also confidence in moving forward, which is EVERYTHING.
Madeleine Penfold photographer
Madeleine Penfold
Creative director & photographer
Where do I start... I was more than a little doubtful when I signed up to work with Lauretta. I felt like a lost cause and didn't think anything would work out for me. But all I can now say is WOW! After 8 years in marketing it was all I thought I could do, even though it never felt right. Yesterday I started my new role as an assistant fashion buyer with a brand I love. I remember when you told me there was no reason I couldn't do my dream job once I stopped doubting myself and started approaching things strategically. You were right! I can't say thank you enough!
Amanda Hernandez
Ex-marketing manager, now fashion buyer
Given her own career experiences and her obvious determination, Lauretta is an incredibly inspiring person to talk to. During our one-to-one, she gave me some fantastic ideas to take away, and I appreciated her honesty and motivational style. I’d thoroughly recommend her coaching sessions to others in need of a career kickstart.
Claire Owen
Lauretta works harder than most to tailor any experience and advice to you, whatever your career level.
Lauren Cunningham
Fashion Writer

Deep down you’re probably thinking:

  • How do I know this will work?
  • What if I don’t have a passion or purpose?
  • What if life isn’t supposed to be easy or fun for me?
  • Dreams are immature, I should just be practical and be grateful I have a job.
  • What if I take this risk, try something different and fail?
  • What will my family and friends think when they find out I’m pursuing a new career path?
  • Being stuck and miserable is all I know, I’m sure what I’d do if I became happy and successful.
career clarity coaching programme

Let's get real...

… you’ve tried things your way for years now, and you’re still stuck.

If over-analysing, doing personality quizzes, reading motivational quotes and self help books, trawling job sites, moaning to your friends, looking enviously at strangers’ lives on Facebook or Instagram and drowning your sorrows in bottles of rosé and pints of Ben and Jerry’s worked, you’d be #livingyourbestlife right now and nowhere near this website. 

But here you are… and you’re here for a reason.

You know it’s time to try a different approach.

What to expect

Weeks 1-2

Understanding yourself better – get crystal clear about what you (not your parents, friends, partner or society) really want from life, what’s currently preventing that from happening and why. Expect to dig deep and be seriously challenged.  

Weeks 3-4

Things get real. You’ll piece together the answers you’ve unearthed so far to discover what that thing you want to do in life is and how to get paid for doing it.

Weeks 5-6 

It’s time to test drive your dream career to make sure it’s a good fit for you BEFORE you commit to it. You’ll discover how to know for sure that you’re on the right track and be guided through the best strategy for test-driving your new career.

Weeks 7-8

Reflection and developing your plan for success. Together, we’ll develop your 6-month action plan for success and put in place a support system to keep you on track after the programme ends.

Weekly sessions are carried out via video call: Skype or Zoom. Evening and weekend sessions are available.



Bespoke 8-week programme
£ 2,997 One off payment


Through a willingness to take risks and reinvent her own career path, Lauretta is giving a new generation of women permission to do the same. She is a thought leader in finding clarity, identifying your true passion, and channelling a positive mindset – with the ultimate aim of supporting you to find and do work that matters.
Lauren Armes Welltodo
Lauren Armes
Entrepreneur & Business Coach
For me, becoming a restaurant critic was the culmination of dozens of different sidesteps over 20 years in media. Eating for a living was my side-hustle... but it went on to become a full time focus and I have never been happier. Breaking into media and making an impact has always been tough. I love that The Ambition Plan is taking a step to change that.'
Grace Dent
Grace Dent
Columnist & Broadcaster

Let's talk

Do you have questions about if this mentorship programme is for you? Email [email protected]

Ready to finally get unstuck and start living the life you should have?

Fill out this form to apply for a FREE 15 minute career clarity consultation and get a feel for how the bespoke mentoring programme could help you. We’ll be in touch within 24 hours to arrange your call once we’ve received your form.